bigheadsnetwork
bigheadsnetwork:

BRING YOUR MESSAGE TO LIFE…LITERALLY
Some brands develop initiatives that cleverly bring-to-life their message and benefits right in their target audience’s lifestyle landscape, where they can’t help but notice them…appreciate them…remember them and, of course, talk about them.  What’s your company’s core message/benefit?  And how could you convey it in a memorable way like the folks at “Mr. Clean” did in this example?

bigheadsnetwork:

BRING YOUR MESSAGE TO LIFE…LITERALLY

Some brands develop initiatives that cleverly bring-to-life their message and benefits right in their target audience’s lifestyle landscape, where they can’t help but notice them…appreciate them…remember them and, of course, talk about them.  What’s your company’s core message/benefit?  And how could you convey it in a memorable way like the folks at “Mr. Clean” did in this example?

ectobiologo

#1 - #4

Agency: Blattner Brunner, USA
 Executive Creative Director: Jay Giesen/Dave Kwasnick
 Art Director: Derek Julin

#5

Advertising Agency: FCB, Johannesburg, South Africa
 Creative Director: Brett Morris
 Copywriter: Lance Vining
 Art Directors: Lance Vining, Charles Foley
 Photographer: Gerard Turnely
 Typographer: Lance Vining